Publicis Groupe: PayPal

Leading a new media pitch with a clean, type driven look

Publicis needed a design strategy for their pitch to PayPal. After conversations with the lead of the pitch, we opted for a look that closely followed PayPal's new branding launch, with a modified layout to fit our needs and to create something that looked familiar, but also a distinct execution.

The result was a digital presentation that was clean, type forward and utilized dynamic and clean imagery. We had limited time for this pitch, so nearly all assets were digital.